Tag Archives: hta

3 Success tips for Life Science Commercial teams: Market Access, Part 2

  Address Payer Concerns, Cost and Efficacy in Advance¬† Considering the pressure to demonstrate effective patient outcomes at low cost, payers consider cost and efficacy when making decisions about which therapeutic interventions to add to their formulary. In addition to results from clinical trials, market

3 Success tips for Life Science R&D teams: Market Access, Part 1

Show value from harmonized product development data  Using harmonized data from clinical trials and other relevant data sources, R&D teams can define patient populations that respond best to the product, aiding commercial prospects. Data insights derived during product development can influence commercial strategy such as